Joseph Schnaider’s late 1880’s were a time of trusts – well capitalized businesses that created monopolies in certain industries. Railroads, steel, oil, tobacco and even beer faced stiff competition, buyouts, and consolidation. Coupled with rapid technological advances in the beer world, a business advantage was created for those who knew how to play it. One of the first breakthroughs was mechanical refrigeration, eliminating the need for caves. Refrigeration enabled year-round production, and when extended to railway boxcars, led ambitious brewers to develop regional and national distribution. Mass production reduced costs all down the line. Large breweries like Lemp and Anheuser-Busch took early advantage, establishing filling depots and rail centers across the country. Pasteurization and improved bottle closures extended shelf life and made global distribution possible.
Continue reading “1910: Schnaider’s Beer Empire – Part 3”Month: June 2021
1887: Schnaider’s Beer Empire Part 2
St. Louisans love stories about baseball, beer and Germans. Here’s all three, in part 2 of the Schnaider saga.
Part 1 lafayettesquarearchives.com/1881-schnaiders-beer-empire-part-1/ featured Joseph Schnaider and the origins of Schnaider’s Garden in Lafayette Square. In 1887, residents of Benton Place raised the 30-foot limestone wall you see on the 2100 block of Hickory Street. It was a fortification, insulating the prosperous and reclusive above from the hustle and flow of Schnaider’s below. Note the cinderblock-filled doorway in the wall that servants from Benton Place homes used to access the shops along Hickory and Chouteau.
Continue reading “1887: Schnaider’s Beer Empire Part 2”